Specialist in promoting Chiropractors digitally
Helping chiropractors make more money by increasing their client base and assisting in retaining clients for continued services.
The Growth You Deserve.
The Services You Need.
Search Engine Optimization (SEO)
Content optimization is an integral part of our digital marketing services. SEO is a valuable tool since it puts your website in front of the people looking for your services. With a sound SEO strategy, you will be able to generate more leads.
Website Development & Design
Our team delivers responsive and fast websites that are focused on enhanced user experience that is bound to convert users into leads.
Social Media Marketing
Our social media team employs the use of social media platforms to reach out to a large audience. In the past, we have observed that brands that have a strong social media presence are more likely to convert.
Effortless Results
We can assure you one thing, we don’t bother our clients every now and then.
Clear Goals
DS Marketing team has clear goals and is focused on providing the best service to our clients. We pride ourselves on our hard work and dedication.
Pay-Per-Click
Pay-per-click advertising appears on top of search engine results. This makes them useful in approaching users who are looking for chiropractic services. Our team has years of experience in handling PPC ads.
Content Writing
Content is the main thing that powers our marketing campaigns. Our dedicated team of writers goes to lengths to write compelling content, which is optimized for search.
Reputation Management
The most pressing problem most chiropractors face is getting patients to trust them. Most patients use the internet to look at reviews before they decide to book an appointment with a chiropractor. Our dedicated team manages our clients’ online reviews and online reputation.
Email Marketing
Our carefully crafted, effective emails have proved to open doors and bring in more customers.
Digital Strategy
We believe that success is not possible without a soundproof digital strategy. Our experienced digital strategists take the time to create the most effective strategy before we proceed with your campaign.
Are you wondering if we are the right agency for you?
Our results speak for themselves.
5+↑
Years in Business
75+↑
950+↑
A glimpse of the additional benefits of working with us
Our 3-Step Onboarding Process
Lead Generation
We generate leads for you using different advertising platforms.
Appointments
The leads generated by our sales team, call you and book appointments.
Patients Visiting Your Clinic
The final stage includes leads converted to actual patients visiting your clinic for therapy.
Why The Country’s Top Chiropractors Trust DS Marketing
Expert Marketers
We have some of the best experts in the chiropractic marketing area.
Your Growth is Our Motto
Our team feels motivated when they focus their talent on growing your chiropractic practice.
Performance Marketing Experts
We are a performance-driven team. We aren’t satisfied with a simple “good” result, we want to exceed the expectations you have for us, every time.
For Us, The Client is King
Our mission is to provide the best of the best service we can.
It has been my observation that most people get ahead during the time that others waste
– Henry Ford
Case Studies
The client based in the United States needed help with Facebook Ads to generate Leads.
The Challenges
Our client did not have the kind of time to focus on his Google rank and SEO.
He needed a simple solution for a quick fix as he was in a high competition zone and was likely to lose business to competitors soon.
The Facebook advertisement was the best fix we could offer in that situation.
However, to compete well, we needed a free hand with budget but the client had concerns because of his experience with another agency.
We had to settle for a nominal budget for the first month. That puts more responsibility on our experts.
Our Strategy
The only thing we had to get done was to bring leads for the client in a month.
We worked with the client to produce an audience persona to create new audiences.
We vigorously tested these audiences against the website visitors.
We created a lead magnet with a tempting Limited time FREE CHECKUP offer for the new and website-visitors-based audience.
We coupled our advertising with email retargeting.
We created a 7-day value-based lead nurturing email sequence for regular Leads before showing them the new offer ad.
The website visitors of Need an appointment page? were addressed separately in another retargeting ad sequence.
The results were overwhelming. The simple steps did not disappoint us and excited the client.
The Results
Our team tried to balance out the small budget with highly accurate targeting and email marketing efforts.
Their hard work surely paid off well and brought the client back with a big investment.
We brought the client 193 leads only in the first month.
The conversion rate was way above his expectations i.e. 37%.
The offer we used in the lead magnet gave him a bit of extra work to handle for free but the conversion rate nullified that.
The Email Marketing nurture sequence AFTER the signup pushed people to convert even before the FREE CHECKUP.
We had a high CTR, CPC was $2.78 and CPL was $17.
The account was all in good shape now for our future use.
The client extended the contract, this time with additional services.
This client needed help with Facebook Ads and overall marketing.
The Challenges
The client had a booming practice for 15+ years.
They were using traditional marketing methods and had very strong referral systems in place.
But in the last 6 months, before joining us, they had experienced a sudden drop in leads, customers, and overall business.
They still had a good name in the industry but they did not have a strong digital presence.
The website looked dated.
There was no lead generation funnel in place on the site.
They had very little to no content on the website.
The site structure wasn’t SEO friendly at all.
Their daily traffic was below 50
They had been burnt by a so-called digital marketing consultant who did not do anything except for getting his paycheque.
Getting them to invest in Facebook advertising was also a huge challenge
Our Strategy
From the initial audit insights, we realized that the digital presence and brand awareness are going to be the starting points for this client.
We started by helping the client create tons of video content for social media
Then we ran the Golden Ads Strategy to start the brand awareness and engagement campaigns
The plan was to pair that with the Lead gen campaign at a later point
We wanted to give the client some quick wins so he feels more confident working with us
Successfully helped the client to come up with 4 different Lead Magnets
With our help, the client created a whole Lead-flow and the funnel
Using their BIG offline name, we started running the Leadgen campaigns in the third week
We started off the Leadgen Campaigns with the Rapid Fire Testing Method
The Results
Within the next 3 weeks, we had garnered 349 new leads,
7 new paid deals
5 Winning ad creative assets and a winning audience formula
The CPL was less than $4
CPA was below $200
The client had 340+ leads in the funnel
All this happened within the first 8 weeks.
The Golden Ads Strategy produced huge engagement and retargeting audience on the side.
We managed to bring in more than 200 leads for this chiropractic clinic using Facebook Ads.
The Challenges
The client had spent over $5K with no real data or results
We only had 3 months initially to produce real results
The client did not have any lead magnets
There were no landing pages in place
All the previous campaigns were turned off in a way that we couldn’t leverage those results
Our Strategy
We started with an in-depth audit of the ad account and the website
Identified that to achieve real results we need to have a lead magnet
We worked with the client to come up with a suitable lead magnet
Then we started running that lead magnet using Lead Ads
Despite tremendous results in the first month, we were not satisfied with the Lead Quality
We build 2 different landing pages and started testing them
Using new ads creatives was also part of our strategy
The Results
The results skyrocketed in the very first month
CPL from Lead Ads was below $0.50
The conversion rate of leads to appointments wasn’t that great initially
The client was still happy as new patients were coming in from Email marketing
After we launched the landing pages, the CPL went up a little
However, the conversion rate skyrocketed this time and the client was converting at a better rate
Within the first 2.5 months, we generated over 1,200 leads
And the client was able to convert 192 leads into appointments.
A clinic in Phoenix, AZ needed SEO services to get more traffic and leads.
The Challenges
This client did not have full control of the site when they signed up with us
Their site structure was not SEO-friendly at all
Most of their content was not optimized for any particular keyword
Their search visibility was almost non-existent
They had multiple practice areas but the site was unstructured
They had been burnt by another agency
Our Strategy
We did an in-depth audit of the site
Created a detailed plan to follow and got it approved by the client
In the first phase, we resolved all the structural issues of the site
We also resolved the technical issues to maximize the search visibility
We fixed the existing content to include the demanded keywords by the client
We created fresh, unique, and fully keyword-optimized content to gain maximum visibility
High-quality backlinks were added periodically to strengthen the overall SEO game
AMP – Accelerated Mobile Pages were created and implemented for the better mobile experience
The Results
Their website was structured for the best results
The site gained 193% organic traffic within the first 7 months
The bounce rate dropped from 96% to 68%
The site was ranked on the 1st page of Google for 21 competitive keywords
The site’s mobile load speed was improved significantly
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